Etiquette dictates, ‘Thank you, No’. I agree that saying ‘thank you’ is a habit that is to be adaptive to situations that do not warrant this non-thinking auto-response. This habit is drilled into children until its said without thinking. This automated system of a ‘reply’ does not automatically mean you have gratitude, it simply means you’ve been trained well. There is an assumption in this article that gratitude and ‘thank you’ are intertwined. They are not. Appreciation and Gratitude are then acts of thought, a habit is not. There are some challenges with the premise of this article.