Hello, Californians.

Today, we launched Clearcover car insurance in California. We started here because you really deserve a better option.

There are 26 million licensed drivers in California (the most out of any state) and by our math, 80% of you could be overpaying for your car insurance. What’s worse?

It’s not your fault.

You overpay because your insurance companies waste money on things that you don’t need. It’s expensive to maintain outdated technology, buy celebrity endorsements, run commercials, and send an endless flow of junk mail. The costs of these things are added directly to your insurance rates. We think you deserve a smarter option.

We built Clearcover to provide the right coverage, in the moments that matter, so you can pay less.

The “right coverage” means ensuring you feel confident our car insurance fits your needs. Most people don’t spend their time thinking about insurance. We make it so you don’t need to. We offer the same, or better, coverage than traditional companies, with no gimmicks or complicated discount schemes. We also use smart technology like artificial intelligence to provide clear, actionable options so you’re empowered to make the right coverage choices.

“Moments that matter” means two things. First, we won’t bother you during moments when insurance isn’t relevant. Instead, we’ll only talk to you about Clearcover when it actually matters — like when you’re buying a car, shopping for better rates, or researching ways to save money. Second, we’ll be there in the moments when you need us, like when you have questions about your coverage or when you’ve been in an accident. Our mobile app offers modern tools to make your life easier and our team of Customer Advocates can provide personal assistance when you want it.

Lastly, we’ve made it part of our company’s mission to help you to pay less for insurance. Very few companies can say that. And while no insurance company can promise the lowest price for everyone, we strive to offer low prices to as many people as possible by avoiding waste. So, instead of spending billions every year on TV commercials and celebrity sponsorships designed to buy your trust, we plan on earning it — with great customer service and reliably low prices.

We hope you’ll get a quote and see how much Clearcover’s new approach to insurance can save you. And if you do, we hope you’ll help us spread the word, because your friends and family won’t be seeing us on TV, hearing us on the radio, or receiving insurance postcards.

If you’re ready for a smarter choice for car insurance, visit Clearcover today.

And if you have questions or want to know more, email me directly at k@clearcover.com.