By Dasha Nekoz

The mobile-first philosophy is simple: the design is initially created for mobiles and only then adapted for desktops. It goes against a well-established practice when bigger screens go first. This technique helps to create elaborated mobile interfaces that can be adapted for desktops later.

With this approach, there’s no such thing as a crudely-made mobile version, poor layout of elements, or incorrectly working links.

Mobile-First Design Vs. Adaptive and Responsive

First off, let’s take a closer look at such concepts as adaptive and responsive design to understand how mobile-first design is different.

Adaptive Design

Adaptive websites are made of several layouts. Each layout has a…

By Olya Pitiryakova

Concept development is one of the design techniques needed to create a User Interface for your product. At Cleveroad, we begin concept development after passing through such phases as Immersion, Research, and Wireframes.

This sequence lets designers get answers to crucial questions:

  • Who is this concept for?
  • What are the objectives of the product?
  • Who is the target audience?
  • What impression do we want to make?

That information lets us get to know the product better, while with ready-made wireframes we clearly understand its structure and navigation.

Why Do You Need a Concept?

Concept is the foundation of UI/UX design. With its help…


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