By Dasha Nekoz

The mobile-first philosophy is simple: the design is initially created for mobiles and only then adapted for desktops. It goes against a well-established practice when bigger screens go first. This technique helps to create elaborated mobile interfaces that can be adapted for desktops later.

With this approach, there’s no such thing as a crudely-made mobile version, poor layout of elements, or incorrectly working links.

Mobile-First Design Vs. Adaptive and Responsive

First off, let’s take a closer look at such concepts as adaptive and responsive design to understand how mobile-first design is different.

Adaptive websites are made of several layouts. Each layout has a…

By Olya Pitiryakova

Concept development is one of the design techniques needed to create a User Interface for your product. At Cleveroad, we begin concept development after passing through such phases as Immersion, Research, and Wireframes.

This sequence lets designers get answers to crucial questions:

  • Who is this concept for?
  • What are the objectives of the product?
  • Who is the target audience?
  • What impression do we want to make?

That information lets us get to know the product better, while with ready-made wireframes we clearly understand its structure and navigation.

Why Do You Need a Concept?

Concept is the foundation of UI/UX design. With its help…


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