Surely email is not dying, but it must be seen that how it is surviving and competing with other collaboration technologies. Most of the big companies are killing their email services or trying to add features to their email services but it isn’t helping them out much. Email have always been heavily used for work communication and still, professionals continue to use it anyways.
Let’s discuss what factors are causing people to switch from email to other technologies for communication, work or for managing other things.
Emails are unmanageable and unstructured as the working environment is much more virtualized. Meetings, communication, workflow and everything related work is now virtualized. So the collaboration in real time is very important to keep a pace of work and teams.
If we talk about “Gmail” only, Google is now trying to add more functionality for professionals. Email for communication, drive for sharing folders and files. Everything is good at the aspect of ease of access, but what about the “non-conversational mails”. Yeah, sometimes it is really great to have them when anything coming of interests like discounts, offers, social mentions or others likes them. These mails make inbox clustered. Still, there are folder options but where will one’s productivity go if they open mail for work communication and ended up on a discount link? No good if it is snatching work time.
Email is still a good way for any formal communication as it is woven very deeply into the Internet. Also, there are lots of ways to supercharge email but not everyone has the time or awareness to do so, not especially in an organization. Then what will be the better option, of-course, a tool that is hassle-free and more productive?
Emails are not fit for enclosed communication and collaboration, especially if someone is using personal emails. Also, not all email service providers have the ability to provide all functionality at one place.
Why is email surviving?
Because it is very old technology and is rooted deeply in day to day professional communications. It will survive for next couple of years but the slow death of emails have started by team collaboration tools for working environments and organizations.