Former Head Writer of The Tonight Show Picks His Joke of the Week
Congrats to Anthony Withers for winning this week’s joke pick!
Pro comedy writer Joe Toplyn, Former head-writer of The Tonight Show with Jay Leno and Late Show with David Letterman, picks his joke of the week:
Winner: Anthony Withers, Follow him on Comedywire
Setup: Florida man charged with trying to blow up Target stores in conspiracy to kill the share price
Punch Line: They need to rethink that bulls-eye.
To write this great joke, Anthony apparently used Punch Line Maker #1: Link two associations of the topic.
One handle of the topic, “blow up,” has as one association “target,” which has the sub-association “bulls-eye.” The other handle of the topic, “Target,” has the association “bulls-eye logo.” Anthony’s punch line links those associations of the two handles.
Notice that Anthony used Joke Maximizer #11: Don’t be too on-the-nose. He could have worded his punch line as “They need to rethink that name ‘Target.’” But that version would have been a little too direct and, therefore, not quite as funny.
Plus Anthony kept his joke short and ended on the laugh trigger (Joke Maximizers #1 and 2).