Typography & Psychology: How Does Your Font Taste?
Typography isn’t just an empty vessel to pour your thoughts into. The fonts you choose actually play a role in how people perceive your message. For example, a curly font is sweet and pleasant, but a heavy black font is much more serious. It’s like the difference between eating a lollipop and a steak.
Use the infographic to learn which font flavor will bring your audience back for seconds. But remember, taste is only one element of font psychology. Read the full post for a look at how personality and familiarity affect our perceptions of fonts.
