Edward BukstelIs “Strategic Text Sequence” the new SEO for LLMs, and How will Legal Marketing be Impacted?A new paper published in April 2024 could radically influence the recommendations generated from Large Language Models such as ChatGPT…3 min read·2 days ago----
Edward BukstelThe FCC Just Demonstrated the Right Way to Enforce HIPAAEveryone knows HIPAA is a joke that doesn’t reflect anything close to reality in todays healthcare environment. HIPAA was created before…7 min read·Dec 18, 2023----
Edward BukstelHow will the TCPA Upend Legal Marketing?The Telephone Consumer Protection Act (TCPA) was enacted in 1991 in response to massive consumer complaints about junk calls invading…6 min read·Dec 12, 2023----
Edward BukstelWhat is the Sexiest Application in Legal Technology NOT Using GenAI?Been around the block a couple of times so we have a little bit of an idea when something is cool in the digital domain. The decades of…8 min read·Nov 20, 2023----
Edward BukstelSearching for Doctors and Lawyers with GenAI: Houston, We have a Problem!The future of Search as we know it is happening now and billions of dollars are on the line. A lot has been made about safety and ethics…5 min read·Nov 16, 2023----
Edward BukstelWhat is Going to Happen to Legal Marketing in the Age of GenAI?Billions of dollars are spent every year on Legal Marketing. Search Engine Optimization (SEO), Social Media Campaigns, and and entire…7 min read·Nov 14, 2023----
Edward Bukstel“If You Build It, They Will Come,” Doesn’t Apply to LegalTechI’ve built many products that have been extremely successful in the Digital Health space over the years. I’ve had customers like Roche…4 min read·Nov 10, 2023----
Edward BukstelWhat is up with Internet Brands?Internet Brands is a consumer portal monster, valued at over $12B. I have a personal interest in this company since it owns WebMD, a group…4 min read·Nov 7, 2023----
Edward BukstelThat Time the Government wanted to Regulate Medical Computer Code….. Now AI?Be careful what you wish for.4 min read·Nov 2, 2023----
Edward BukstelDoctors and Lawyers Agree on AI in New Medscape and Clio ReportsI was listening to the LawNext Podcast with Bob Ambrogi and Joshua Lenon of Clio discussing the October 2023 release of the Legal Trends…4 min read·Nov 1, 2023----