EON: COST EFFECTIVE GAME MARKETING USING BLOCKCHAIN TECHNOLOGY

3 min readJul 3, 2018

EON: COST EFFECTIVE GAME MARKETING USING BLOCKCHAIN TECHNOLOGY

Introduction
The effect of the gaming industry is huge among most people these days ranging from children to fully grown adults and this is mostly because of the enjoyment gotten from it and for other gamers the abiliy to get monetary rewards for their skills. The development of games started from 1940’s when Nimatron was introduced followed by Magnavox Odyssey in 1970’s , Nintendo in the 1980’s , play station in 1990’s down to the ones that are incorporated into smart phone these days e.g Temple run, Subway surf etc.
Overtime as games were developed and published by game developers, there’s often a challenge as the marketing and distribution of the games usually costs as high as more than half of the game revenue which is very discouraging to developers and deflates their morale and allows them stop projects halfway.
For the gaming industry to overcome this challenge and cater to the growing needs of different gamers across the world, then a new system must be created and kept in place which will solve marketing cost and address issues regarding payment and this is where EON platform comes in as the perfect solution to the problem as it proposes to use blockchain to create a decentralized marketing system that is both cost effective for game developers i.e ensures little or no cost for developers to market their games and provide a platform with wider reach to gamers in the world where they can socialize, play and share games.

What are blockchain games?
Blockchain games are video games created using the blockchain technology and the first one was the blockchain game Hunter coin in September 2013 and was fully released in Feb 2014.

EON Blockchain a Cost Effective way of Game Marketing.

EON platform intends to bring a cost effective method of game marketing into the gaming world by using a decentralized marketing system which will offer the advantages of blockchain to the gaming industry such as decentralization, scalability and security.
EON intends to limit the ernomus fees the gaming industry uses for marketing purposes which is given normally to centralized system like Google, Apple etc for a rather high price which is about more than 30% of their revenue to market their games. it plans on correcting this by creating a platform for game developers to market their games and be able to reach a wide range of people as blockchain is now a very popular technology.
Using a decentralized Marketing system, security of the game plans are tight as the informations are not centralized but rather dispersed which will limit hacks and give assurance of security to the gamers.
EON intends to solve payment issues present in the traditional blockchain by the use of cryptocurrencies which will remit the funds to the developers almost immediately as opposed to the other payment means which can sometimes take close to 60 days for the money to be remitted which is very discouraging.

Conclusively, EON is the perfect platform to move the gaming industry forward as through the reduction of marketing fees, there’s remittance of more revenues, a closer relationship between developers and players, general development of the gaming industry as it encourages ideas of young developers.

Token Details

Token Name: EON

Token Ticker: EON

Token Platform: ERC20

Accepts: ETH

ICO price: 1ETH=21,000EON

Softcap: 10,000ETH

Hardcap: 30,000ETH

The Team