Wysker shopping app — The Facebook of shopping?

CryptosBatman
3 min readDec 4, 2017

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About Wysker
Wysker is a German company founded May 19, 2016, by Tobias Haag, Dr. Ann-Lauriene Haag, and Kai Jaeger. They are building a blockchain based shopping app called "Wysker" that will launch worldwide on iOS and Android January 31st, 2018. The team has grown to 27 now when writing this article, including investors and advisors.

Wysker App
The Wysker app let's you watch up to unbelievable 30 product items per second, and you can adjust the speed of product views by using the inbuilt joystick while shopping. You can easily switch to the next/last product category by pushing the joystick to the right or left. When you have found a product you want to buy, you just click on the product and you will be taken to the shop where you can purchase it.

The product catalogue on Wysker includes various categories. You can shop anything like clothes, electronics, make-up, interior items etc. At the date of writing this article (November 26th) the app contains a number of 50 000 items from over 300 different shops. The selection is constantly growing, and you can expect it to be a lot more when the app launches in about 2 months.

A demo video of Wysker can be watched here:

Vision
Wysker's vision is to give power back to the customers and pave the way for the wider acceptance of cryptocurrencies in e-commerce.

The Wysker team believes the technology has the potential to be integrated into all kinds of platforms, from VR to in flight
entertainment. The Wysker API gives everyone access to the Wysker experience.

Media
Wysker has gained a lot of traction in media the last months. Among them is Wired, Frankfurter Allgemeine Zeitung, and Manager Magasin. The most optimistic statement is from Frankfurter Allgemeine Zeitung that claims the Wysker idea is more radical than Google and Facebook ever were. Manager Magazin claims that Wysker is the Tinder of shopping. We can conclude that media thinks the future looks bright for Wysker.

Wysker ICO
Wysker started the pre-sale for their Wys token on October 2nd 14:00 UTC with a 30 % bonus. On November 1st 14:00 UTC the pre-sale ended and the ICO started with a 15 % bonus. One week later a parity bug on Ethereum multisignature wallets made Wysker have to suspend their ICO. Because of the bug they lost about $500 000 and decided to restart their pre-sale and the ICO. The new dates for the pre-sale are set to be live between November 17th 14:00 UTC until January 31st 14:00 UTC. The ICO will be live from January 31st 14:00 UTC until February 28th 14:00 UTC.

There’s no soft cap for the ICO. For the pre-sale and the ICO there’s no minimum investment. The hard cap for the pre-sale plus ICO is 107 000 Ethereum. If they don’t reach the target, the unsold tokens will be burned proportionally.

WYS token distribution (ERC-20)
The total supply of Wys tokens is 3.000.000.000. The amount for sale in the pre-sale and the ICO is 1.782.692.308.

Token allocation:
60% to pre-sale and ICO investors
25% to the Wysker team
10% to Wysker users
5% to strategic partners

Budget allocation
Wysker will spend the money generated from pre-sale and ICO in the following way:

35 % to develop the Wysker platform (including) backend, technology and frontend developments
25 % to develop the Wysker AdPlatform
15 % to cover marketing costs to expand the Wysker platform globally
10% to develop the business and sales network
10% to build expert knowledge in artificial intelligence and machine learning
5% to be reserved for security, legal, and accounting expenses.

Fun fact
The name of the company and the app originates from the word “Whisker”. Whiskers are the longer hairs around a cat's nose that they use for navigation. Wysker was chosen because you use the app to navigate online shops.

Roadmap

Wysker Roadmap

Whitepaper
You can find more information about Wysker in their whitepaper here

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CryptosBatman

Big fan and investor of cryptocurrencies and blockchain