Non-Endemic Brands are Finding Wealth in Video Games

Gaming and esports are growing, and brands are taking advantage of the popularity through partnerships and advertising.

Crystal Mills
7 min readFeb 12, 2020

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Photo by Julian Hochgesang on Unsplash

Esports are everywhere, and the potential real estate for new sources of branding is enormous. Non-endemic brands are starting to trickle into the gaming industry, and as the…

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Crystal Mills

Content/Marketing Strategist in gaming, esports, and Web3. Wannabe Power Ranger. Coffee Addict. I play way too much Mass Effect.