Unibright — The unified framework for Blockchain based business integration

4 min readSep 30, 2018

The Unibright Framework enables companies to implement Blockchain technology into their business easily, quickly and at a relatively low cost. Unibright Token ($UBT) is the only way to pay for this innovative product.

Unibright — The story so far.

This is not meant to put you off, and please read to the end as I try to explain why I believe that the price is currently undervalued. During their ICO and Presale Unibright raised $12 million dollars to launch their product. The ICO price was $0.14, with presale getting a slightly lower price of approx. $0.12. When the tokens were unlocked and holders gained access to their tokens they were able to sell on IDEX. This is pretty standard for many ERC20 tokens. The price rose to approx $0.22 cents. The company was getting good exposure on twitter, and the Unibright parent company had a strong team of German developers with many years experience, as well as links to many well known and global brands. They are also registered with the German equivalent of the SEC. DataDash is also listed as one of their advisors. Everything seemed to be falling in to place.

Then a detail emerged that put a lot of people off the project. German law stated that Unibright could not approach exchanges to get listed, the exchanges must first contact Unibright. This coincided with the end of the late spring bullrun of 2018. The price began to decline. Many who had bought either held or sold at a loss, leading to a severe decline in price. A decline in price of this scale only made things worse for Unibright Token price. Cryptocurrency speculators often associate a rapid decline with a scam or poor way to spend your Bitcoin and Ethereum. Interest dropped.

But there is hope, the most significant of change being that Unibright challenged the law about being unable to approach exchanges, and they are now able to seek listings themselves. So far they have paid listings on Cryptopia and Liquid (Formerly Qryptos).

Unibright — The Future

Price is not always a good indicator for the quality for a project. Yes, often an exit scam occurs and price goes to what is effectively zero, but rarely will a price decline affect the work of an ICO that raised significant funds. The price decline does damage reputation with existing investors or those who bought at the top previously who then sold at a loss. But ultimately, the company remains the same, and they are still able to deliver what they promised in their whitepaper.

The next big milestone for Unibright is the on boarding of their pilot customers. They have already run Hackathons with the like Microsoft.de and Lufthansa. The parent company SPO GmbH has many high profile customers listed on their site, as well as on the Unibright.io website.

The opportunities are there for Unibright to be a leading Blockchain solution provider for big business. There are often articles or interviews stating that companies are interested in Blockchain solutions but are unable to implement them, due to cost or complexity, or just lack of in house expertise.

Unibright — Price Speculation

Once the token gains utility, interest is likely to increase. Utility is also a big plus for applying to the larger and more reputable exchanges (The ones which traditional companies are more likely to use). These two things alone should lead to people paying more for the tokens.

The second is how the smart contracts work with the Unibright Framework. A negotiated number of tokens are used to pay for the service, and are locked for the duration of the smart contract (This takes them out of circulation). This number could vary based on how “off the shelf” or bespoke the solution they are looking for is. At the end of the time period, the user has the choice to renew by buying back a percentage of their tokens at a reduced price. If the supply for Unibright tokens is already relatively small at 150 million tokens, and more and more tokens are taken out of circulating supply by companies renewing their contracts, you would expect the price to increase.

The current price is approximately 1.5–2 cents. It is almost 10x the current price if it can get back to its all time high. The current market cap is currently $2 million. When you consider the fact they are putting $12 million into developing and launching this project, it would be reasonable to expect the value of the Unibright tokens to increase as adoption of the utility they provide increases.