This company’s logo is invisible

Can you see it? I can’t.

Cyrus Patten

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To 4.5% of the world, Marv Film’s logo may be invisible. That’s because it looks a lot like the tests used to determine colorblindness called an Ishihara plate.

They look like this to color fluent people.

And they look like this to color blind people.

The logo is an intentional joke, because the principal of Marv Films, Matthew Vaughn, is colorblind.

But still, I find choosing a logo not visible to everyone both silly, and bold at the same time.

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Cyrus Patten

I believe we can solve humanity’s biggest social issues with good business.