Such an awesome read! Too often in marketing and social media content, I find no clear/actionable solutions or tips in the included so this is definitely a breath of fresh air.
Instagram is one of those channels changing so rapidly (Instagram Live, Instagram Stories, links within Instagram Stories, the Explore tab, etc.), that when I see an ebook or piece of content from 2015 or earlier I automatically write it off as outdated. In light of that, thanks for sharing this — much needed in the social media landscape!