Dan DawesUsing Programmatic Advertising to Drive a Full-Funnel Digital Advertising StrategyMy Team spends a lot of time working with clients at the bottom portion of their advertising funnel tracking clicks and revenue generated…Jan 22, 2023Jan 22, 2023
Dan DawesWhat If You Could Clone Your Best Customers?RFM & Lookalike Audiences Provide the ModelSep 3, 2020Sep 3, 2020
Dan DawesRFM Analysis for More Effective Messaging During COVID-19To say COVID-19 is changing consumer behavior would be a massive understatement. People’s lives have been turned upside down over the past…Aug 23, 2020Aug 23, 2020
Dan DawesThe 5-Minute Smoothie-A-Day Habit Hack ExplainedI started making smoothies a long time ago and in my normal fashion, I went all-in. I got the Ninja and headed to the store for fresh…Aug 22, 2020Aug 22, 2020