E-commerce Trendcasters All Agree on One Thing for 2016: Pinterest is the New Frontier for Shoppers.

Don’t overlook the opportunities Pinterest provides to reach new shoppers. Recent studies reveal 70 percent of Pinterest users surveyed say they use Pinterest for inspiration on what to buy. Pins that include an item’s price get 36 percent more likes than pins that don’t.

Social media helps you drive traffic to your online store

Shoppers feel much more comfortable and conversion rates are much higher when shoppers have heard or read great reviews from real people, like them. Encourage shoppers to share and like your posts and to write testimonials.

So how do you take advantage of the millions of users on Pinterest?

First things first, introduce your store on social media. How do you do this? If you already have an ecommerce store, it’s easy. You can simply open a Pinterest account and literally upload everything in one swoop. It doesn’t take

You don’t have to manage two stores at once!

You might be concerned at how you will handle and manage both stores. Luckily, you don’t. However you update your own ecommerce store will automatically update your social media store, and it’s easy to incorporate

Paid Advertising Optimazation

There are a lot of benefits of using geo-targeting. This way your dollar actually goes further. It’s a cost effective way to optimize your selling strategy to reach the most relevant audience.

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