Meet TheTool v1.0, a New App Store Optimization (ASO) Tool
Since 2013 we do App Store Optimization for PickASO’s clients and our own mobile apps, but when we launched our agency we knew we had to develop an ASO tool in order to scale our business… And we have made it!
After months of hard work, thousands of lines of code, hours of slack and an intense private beta with some users (thanks friends!), we are happy to announce that we have just launched TheTool v1.0 (AKA Leonardo), a new and powerful ASO & Mobile Growth tool.
With TheTool you can track all main ASO KPI in 1 SINGLE SCREEN!
🚀 TheTool — Performance-Based ASO Tool
TheTool allows any user to track, in a simple and intuitive way, main ASO KPI: keywords rankings, Top Charts rankings, Conversion Rate, installs and revenue. Because, as I always say, ASO is not just Search…
Also, our brand new ASO software helps with app keyword research and keyword discovery… and much more!
Performance-Based ASO?
With TheTool you can -through partner integration- view the impact of ASO strategy in our app’s installs and revenue. That’s what we call “performance-based ASO”; ASO = BUSINESS
🔝 TheTool features. Are you ready to grow your app business?
TheTool works with Apple App Store & Google Play Store in 91 countries.
Search (Keywords)
With TheTool you can track your app’s keywords rankings and keyword ranking distribution. TheTool offers traffic (search volume) & difficulty estimates that help you make the right strategic ASO decisions. Also, you can discover new related keywords with just one click!
Check out App Store & Google Play keywords tool
Top Charts
Track your app’s Top Charts rankings, analyze relation between them and installs (requires Developer Console / Attribution partner) and measure “Organic Uplift” in %.
How many installs are needed to reach TOP 5 Free iPhone apps in any country? How many organic installs are generated when your app is TOP 10 Lifestyle USA Google Play? How does your app’s Top Charts rankings affect Organic Uplift? How does your app’s Top Charts rankings affect organic installs and revenue?
Find out with TheTool!
User ratings
As you may know, ratings are of the most important ASO factors to improve search rankings and CVR (from visit to install).
With TheTool you can track all time and daily average rating and user sentiment:
Conversion Rate (CVR)
Track your app’s day to day Conversion Rate in 91 countries:
ASO is about traffic and CONVERSION!
Installs
ASO is about installs… Track installs and view how your app performs on both app stores:
*Important: If you integrate developer console you will view “Total Installs” in TheTool dashboard. If you integrate tracker / attribution partner you will view “Organic Installs” & “Non-organic Installs”.
Revenue
ASO is also about money / business. Track revenue and view how installs impact your mobile app business:
And more…
- Email alerts
- Team members
- Export data to CSV
- Download charts
- Annotations (Google Analytics style)
- Advanced keyword research (COMING SOON!)
- Mobile native apps (COMING SOON!)
👥 Who is TheTool for?
TheTool is an ASO tool for app or game developers, appreneurs, startups, app marketing or ASO agencies, brands, etc. that want to track and improve apps’ visibility on App Store & Google Play in a very easy way without spending hundreds or thousands of $$$…
Everyone can use TheTool !!!
🤑 TheTool plans & pricing
We have 1 free plan and 3 paid plans (with 7-day FREE trial).
Pricing starts from 29€ mo (aprox $30 mo) !!!
Payments in TheTool are 100% SAFE thanks to Stripe technology.
📈 With TheTool you can…
- Track and improve your apps’ keywords rankings on Apple App Store & Google Play Store in 91 countries (more countries coming soon!)
- Find new head, mid and long-tail keywords for your apps
- Track your app’s Top Charts rankings, view “Organic Uplift” (relation between organic & non-organic installs) and understand how your app performs on both app stores
- Track user ratings, view all time average rating and daily average rating
- Add annotations! (YEAH!)
- Integrate Ad revenue data (for now only Google AdMob), track it worldwide and view a mix of installs and revenue data in TheTool’s dashboard
- Integrate Attribution Partner data (for now, AppsFlyer), view a mix of organic & non-organic installs data + Public stores data and measure “Organic Uplift” in TheTool’s dashboard
🚀 SIGN UP FOR FREE AND START USING THETOOL NOW!
You work with mobile apps and would like to track and improve its visibility? Do you run an App Marketing or ASO agency? Are you an app marketer or developer, mobile growth specialist or CMO in a startup? You can sign up for free in TheTool and try it. You’re going to love it! ❤️
➡️ SIGN UP FOR FREE ⬅️
(And join more than 1,000 users!)
ℹ️ About TheTool
TheTool is an ASO (App Store Optimization) tool developed 100% in Spain by enterpreneurs and digital marketing & business specialists with more than 10 years of experience.
Feel free to share this article about TheTool, our new App Store Optimization tool, with your contacts. Thanks in advance!
Have you tried TheTool? Please, share your feedback so we can improve it and create a better product!
Thanks to Thomas, Gabe, Xavier, Pablo and more friends for helping us with beta testing!
