Welcome Jeremy Epstein to IOTA

David Sønstebø
3 min readSep 1, 2017

Jeremy Epstein is joining IOTA as lead advisor to IOTA’s marketing / adoption team who is ramping up efforts to bring the vision, opportunities and technology of IOTA to the mainstream.

He has 20 years of international marketing experience, with a primary focus on helping to bring disruptive technologies to mainstream audiences. Most recently, Jeremy was VP, Marketing at Sprinklr, a “unicorn” which grew from a $20 million valuation and 30 people to $1.8 billion valuation and 1400 people in 4 years.

It’s not hard to find peers showering Jeremy in accolades:

Neeraj Agrawal, a partner at Battery Ventures and a perennial member of the Midas 100 said, “there only about 100–150 people in the world who have this type of experience.

Today, according to Joel Monegro, the former lead blockchain analyst at top-tier VC firm, Union Square VenturesJeremy is the only person in the world going all-in on blockchain+marketing”.

Jeremy was selected the marketing subject matter expert for the Blockchain Research Institute led by best-selling authors of the Blockchain Revolution, Don and Alex Tapscott. Jeremy is also a co-Founder of Crypto Explorers, a leading community for passionate individuals seeking to understand the decentralized future, with quarterly gatherings called “Crypto Valley Trips” to Zug, Switzerland.

In December 2016, Jeremy edited and published a collaborative eBook with 33 of the biggest influencers and thought-leaders called “Blockchains in the Mainstream: When Will Everyone Else Know?”. In February of 2017, Jeremy released “14 Rules for Successful High-Growth Marketing”. In July 2017, he published The CMO Primer For The Blockchain World: How This “Trust Machine” Impacts Branding, Customer Experience, Advertising and Much More.

Jeremy is a frequent contributor on the topic of blockchain-driven innovation from a marketing perspective in outlets such as VentureBeat, Bitcoin Magazine, and Distributed Magazine, as well as a regular guest on the Bitcoin Podcast and Cryptoverse.

He is the author of It’s All On The Blog: Don’t Buy The Book, has presented to hundreds of audiences in 15 countries, and blogs like a fiend at his site, www.neverstopmarketing.com

As an advisor, Jeremy has worked with other leading decentralized projects in this space such as OpenBazaar and Storj.

Jeremy on joining IOTA

I have a vision of a world where people get paid to do what they want to do anyway; where purpose, passion, and profit are in harmony. I believe decentralization is one of the best ways to do that. My mission then is to do whatever I can to bring that future to the present as quickly as possible. I believe IOTA represents one of the best technologies to achieve the goal.

We are very happy to be able to add a hardcore marketing expert with genuine in the field experience with distributed ledger technologies to our ranks. His experience will be very valuable in terms of raising awareness of IOTA and its vision to the wider audience. As we are entering the era of adoption and have A LOT of great progress to report it will be good to have Jeremy’s expertise in ensuring that everyone notices. Give him a warm welcome!

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