Denny Royal – Medium

Denny Royal

Lesson #2: Adaptation, Not Strength, is Key to Long-Term Success

This is the second in a series of 26 Business Lessons Taken from Nature.

4 min readJan 16, 2018

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Lesson #2: Adaptation, Not Strength, is Key to Long-Term Success

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Denny Royal

26 Business Lessons Taken from Nature: Lesson #1 Context Matters

With Biomimicry, we typically look to nature to help us solve design challenges. But nature also can show us how to run a better, more…

4 min readJul 31, 2017

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26 Business Lessons Taken from Nature: Lesson #1 Context Matters

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Denny Royal

How Designing for Micro Interactions Can Make or Break a Product.

Subtle details are often the difference between customer frustration and customer adoption.

3 min readMay 17, 2016

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How Designing for Micro Interactions Can Make or Break a Product.

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Denny Royal

3 Biomimicry Lessons for Designing Product or Service Interactions

Nature has a lot to teach us about well-adapted and responsive designs.

5 min readMay 17, 2016

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3 Biomimicry Lessons for Designing Product or Service Interactions

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Denny Royal

Nature’s Business Lesson: Design for Cooperation, Not Competition

Biomimicry examples demonstrate a new model for business success that grows strength and resilience within an “ecosystem” network.

3 min readFeb 22, 2016

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Nature’s Business Lesson: Design for Cooperation, Not Competition

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Denny Royal

Biomimicry: The Secret Ingredient for Innovation in the Ecological Age

Adding biomimicry to the design thinking process improves ideation and leads to sustainable solutions.

4 min readFeb 22, 2016

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Biomimicry: The Secret Ingredient for Innovation in the Ecological Age

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Denny Royal

A Biomimicry Manifesto

Work in Progress. Feel Free to Add, Modify, Reuse.

3 min readSep 25, 2014

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A Biomimicry Manifesto

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Denny Royal

7 Awesome Biomimicry Ted Talks

1) Biomimicry in Action http://www.ted.com/talks/janine_benyus_biomimicry_in_action Janine Benyus has a message for inventors: When…

2 min readAug 19, 2014

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7 Awesome Biomimicry Ted Talks

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Denny Royal

Why Should You Lead With Design?

Design-led companies continue to out-perform their competitors, even in the midst of economic downturn.

4 min readAug 13, 2014

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Why Should You Lead With Design?

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Denny Royal

Biomimicry BPro: Intensive Two.

Trying To Stay Cool in the Desert

3 min readMay 8, 2014

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Biomimicry BPro: Intensive Two.

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Denny Royal

Denny Royal

VP of Design @mentormate, Designer, Biomimicry Professional, Digital Nomad, Motorcycle Nut, Foodie, Nature Freak #designthinking #biomimicry #northlandbiomimic

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