5 Things You Should Know About the New Age of Video Marketing

Video Marketing

Are you using video yet as part of your marketing strategy? Are you looking for ways to connect on a deeper level with your audience? Advertising is quickly shifting away from textual-only content and moving toward video. And the growth of social-media platforms is partly responsible for this change, as these platforms are optimized for creating and sharing videos.

Now, it’s up to content creators to deliver quality ad content that can be consumed in this new age of video marketing.

However, many brands and influencers aren’t prepared for the incoming wave of video marketing. That’s why services like The Draw Shop now exist, to provide storytellers and companies with a platform to create easily digestible, authentic video content. They’re designed to make it simple to create top-notch explainer videos that will reach all sorts of customers, from individuals to startups to Fortune 500 companies.

Video marketing is taking over the content world. You don’t want to miss out. Here are five things you should know so you can build a winning video-marketing campaign:

  1. Creativity is key
  2. Easy to consume
  3. Authentic
  4. Achieves high conversion rates
  5. Optimized for sharing