Dominic PollardinCity Road CommunicationsThe value of reactive, responsive PR… and how to do itAny business that wants to build its brand through media coverage must understand the value of reactive PR and how to execute it well.Mar 19, 2021Mar 19, 2021
Dominic PollardinCity Road CommunicationsCOVID-19: Why PR and comms are more important than everWith the world on lockdown, here’s why businesses must invest in PR and comms…Mar 31, 2020Mar 31, 2020
Dominic PollardinCity Road CommunicationsPR and Brexit: How not to manage external communicationsLast month, in an interview with ITV, former Prime Minister David Cameron admitted his decision to call for an EU referendum still haunts…Oct 3, 2019Oct 3, 2019
Dominic PollardinCity Road CommunicationsThe Ship of Theseus and PR: How can startups maintain a strong brand as they evolve?Greek philosophy and public relations: two subjects that rarely inform the same discussion. But here we go (please bear with me).Oct 1, 2019Oct 1, 2019
Dominic PollardinCity Road CommunicationsCase Study: Experience InvestFind out how we took a 15-year-old business with no previous media coverage and got them featured in 70 publications within just 6 months…Jul 3, 2019Jul 3, 2019
Dominic PollardinCity Road CommunicationsCase Study: FountechAI is one of the “buzzwords” of 2019. Find out how we cut through the noise to get Fountech valuable coverage in this competitive market…Jul 2, 2019Jul 2, 2019
Dominic PollardinCity Road CommunicationsCase Study: Pharmacy OutletPharmacy Outlet needed to build its consumer-facing brand. Read how we achieved this with 40 pieces of national coverage in 15 months…Jul 2, 2019Jul 2, 2019
Dominic PollardinCity Road CommunicationsCase Study: Studio Graphene“My faith in PR being effective for a services company such as ours was all but lost until we started working with City Road Comms…Jul 2, 2019Jul 2, 2019
Dominic PollardinCity Road CommunicationsCase Study: MynurvaIn 2018 we handled the media launch of HealthTech startup Mynurva. Here’s how we secured 94 pieces of coverage in just seven months…Jul 2, 2019Jul 2, 2019
Dominic PollardinCity Road CommunicationsCase Study: Know Your MoneyPrice comparison website Know Your Money needed unique research and PR to support a new education campaign. Read how we went about the…Jul 2, 2019Jul 2, 2019
