Here’s a conversation I’ve had a few times in the past year:

Them: “Would you ever do another startup?”

Me: “Not for at least four years!”

Narrator: “It would be much less than four years...”

At the beginning of this year I joined the team at Scout APM, to be their guy in Europe. They’re a great team, with a product people love, but—for me—something was missing. After some time I realised that I missed creating. Building something from scratch: a team, a product, a great customer experience.

This realisation made me wonder if I was actually capable of being…

Poll na mBrón Portal Tomb, Co. Clare, Ireland. Built to last, some time between 4200 BC and 2900 BC.

… and why you should come work with me at Scout!

Life is too short to spend time on things that don’t make you feel good about yourself, the work you do, or the people you work with.

While this may not exactly be a revelation to you, over the years I’ve needed to be reminded of it. I’ve had career highs and lows. There have been times where I’ve really felt satisfied in my work. Times when I know that each line of code, or customer conversation made a difference. Times when I can feel, and see that difference.

And, there have been times where I’ve felt completely useless. Useless…

I’ll be honest.

Since the demise of Cohort, it has taken me way, way longer to pick myself up than I thought it would. It’s nine months later, and I’ve just about figured things out… I think.

2018 brought a mix of personal and professional challenges, as anyone who has met me over the past year will know.

I could spend time talking about “the hows” and “the whys”, but really, I’ve done enough internalising.

Maybe I could have worked more hours. Maybe I could have worked harder. Or smarter. Or whatever. Maybe.

Maybe I could have had one more investor meeting. Maybe I should have focused more on marketing. Or customer development. (Yeah, customers, remember them?) Maybe I should have been more driven on usage and engagement. Maybe I should have opened up the product sooner, to more people.

Maybe I shouldn’t have positioned Cohort as some kind of antidote to LinkedIn.

What was I thinking?

Maybe I should have been more open to that quiet voice in the back of my head telling…

Announcing Cohort for Organizations, making it easy to pool your team’s network capital to solve the kind of problems that come with starting up, growth, and scale.

A core belief of mine is that human networks are not optimised for solving problems at any scale. Relationships are probably the most under-utilised human resource there is.

Social capital, relationship strength, interests and skills are hard to identify and quantify across one person’s network, or cohort of relationships. And it’s even more difficult to do that with a group of people who are bound by shared goals or mission — such as a company.

It’s difficult, but not impossible…

We launched Cohort for individual users earlier this year, with the understanding that everyone is part of a team, and…

This week we are releasing a substantial update to Cohort that combines your network’s potential with real time communication, and more. Now you can easily chat with people who you share a real world network with.

☝️ Cohort helps you find the people you need, through the people you already know and trust.

Thousands of you took the time to download Cohort when we launched with a simple yet powerful user experience a few months ago — Thank you ❤️. …

Helping you unlock the potential of your professional network

Today we are launching Cohort — a new way to understand and access the value of your meaningful relationships. [Cohort is available in the App Store]

The world is no longer a place where professional and personal relationships need to be kept separate. Throughout our careers, we build up a number of friendships, with people who share our common interests and values — these are not just people you know professionally. They have become friends.

It is this group of people that form your base. These are the people who are motivated to help you. …

I’m a parent. We have two wonderful (well, we think, anyway) children, under the age of 4. I’m also the founder of an early stage startup — not my first startup either.

I realised something yesterday, and I thought it’d be helpful to first time founders (and perhaps first time parents.)

Nothing can really prepare you for your first child.

Nothing. The moment I saw my first child’s face 5 seconds after he was born, I felt the full weight of the world on my shoulders like never before. I thought I understood what responsibility actually meant, up until that point.


You suddenly realise you are responsible for…

“Professional? Social? Isn’t that what LinkedIn is for!” Nope.

This week marks 12 months since Alex, Brendan, Eoin and I started working on Cohort. We want to make it easy for you to find the people you need through the people you already know and trust.

So, I wanted to take a moment to reflect on why we’re doing this, what we’ve achieved so far, and why Cohort is in private beta, and still pre-launch. (Hint: this shit is really hard!)

Couldn’t we think of something easier to work on?

When I started thinking about this space a few years ago, I wanted to make it really simple to make introductions. At first, I thought the best…

A home made quarter pipe ramp, my back garden, 1991, aged 14. With a second hand, shredded, Santa Cruz Tom Knox.

I started skateboarding when I was 10 years old. While I played some team sports, they never interested me the way skateboarding did.

Gaelic football and hurling was something I did at the weekend. But skateboarding was something I skipped homework to do.

The 1980’s and 90’s in Dublin suburbia was a grim place for skateboarders. There were no skateparks. The weather was rarely our friend. All we had was the street we lived on, some home made ramps and occasional Sunday jaunts into town (at a time when Sunday shopping was not a thing!)

So, you’d really have to…

Eamon Leonard

Dubliner. Fan of whiskey, conversation and good people —

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