Element SolutionsWhy Do You Need A Customer Data Platform (CDP)?All companies, big and small, usually have one objective; offer the right product to its target potential customer at the right time. Most…Mar 27, 2018Mar 27, 2018
Element SolutionsFOUR BUILDING BLOCKS FOR ACHIEVING DIGITAL TRANSFORMATIONBy Kishan AnkaniFeb 28, 2018Feb 28, 2018
Element SolutionsWHAT IS A CUSTOMER DATA PLATFORM (CDP)?A new marketing technology called Customer Data Platform (CDP) is gaining a lot of prominence in the marketing world. With over 5000…Feb 28, 2018Feb 28, 2018
Element SolutionsFIVE OPENSOURCE PLATFORMS FOR CHATBOT DEVELOPMENTChatbots can store huge volumes of information and provide 24-hour support in a convincingly human style, so it’s no surprise that more and…Feb 27, 2018Feb 27, 2018
Element SolutionsREAL-TIME, SMART MARKETING POWERED BY CUSTOMERS DATA PLATFORMSToday’s consumer is undergoing a significant change in purchasing decision and media consumption behavior. The consumer engages with the…Feb 27, 2018Feb 27, 2018
Element SolutionsSEVEN SIGNS YOU SHOULD BUILD A CUSTOMER DATA PLATFORM (CDP)Companies and marketers often face challenges while understanding their customers, giving rise to ineffective marketing experiences. Many…Feb 23, 2018Feb 23, 2018
Element SolutionsCUSTOMER DATA PLATFORMS VS DATA MANAGEMENT PLATFORMSThe marketing and advertising world has many acronyms. CDPs (Customer Data Platforms) and DMPs (Data Management Platforms) are commonly…Jan 10, 2018Jan 10, 2018