Crypto fundraising isn’t dead. It has just entered the next phase. In fact, the timing for a token sale has never been better, with the wheat now having been separated from the chaff, so to speak, at the hand of either regulation or supply/demand. There is a clearer path for blockchain startups, and it’s only going to get brighter from here. EMOGI Network is helping to shape that trend by turning to the latest fundraising mechanism, an Initial Exchange Offering, for its token sale, which is launching on Aug. 15 on Huobi Prime.
eToro Senior Analyst Mati Greenspan recently touted the merits of IEOs, telling The Wall Street Journal:
“People feel that since the exchange does not wish to be associated with a scam, they’re more likely to do their homework before becoming associated with any given project.”
IEOs raised more than $500 million through the first five months of the year, according to the WSJ citing TradeBlock data. Demand is through the roof, with some of these token sales selling out in a matter of minutes. Exchanges such as Huobi, which is where the EMOGI IEO will happen, are carefully vetting blockchain projects that they support, giving investors greater confidence in the early ecosystems they are supporting. Token sales have matured, and EMOGI is striking while the iron is hot.
Here are 3 key features of an IEO:
Crypto exchanges are staking their reputations on the blockchain projects they choose to support on their respective IEO platforms. You better believe they are vetting these projects in a rigorous fashion.
IEOs open up early-stage investing to the general public, and so exchanges must be extremely selective about the quality of projects on their platforms. That’s why you don’t see a flood of IEOs the way that ICOs gripped the market. It’s a sign of maturity and it speaks volumes for the high-quality projects that make their way onto major exchanges, such as EMOGI Network on Huobi Prime.
While the barrier to entry is high for blockchain projects, crypto exchanges make it simple for investors to participate as long as KYC standards are met. Typically you must hold the native token of the exchange that is hosting the IEO. In the case of EMOGI, it’s HT.
Once you hold the EMOGI (LOL) token, it’s yours to HODL, trade, or use for peer-to-peer payments.
Don’t forget, EMOGI Network launches on Huobi Prime on Aug. 15. After that, the sky’s the limit. Huobi Group stated in a recent press release:
“ All coins purchased through Huobi Prime are immediately deposited into user’s accounts and are tradable on Huobi Global against Huobi Token (HT), Huobi Group’s native token. No need to wait for pre-sales or similar delays.”