Entertainment Media Group
3 min readFeb 9, 2024

Michael T. Bates Appointed as Brand Partnerships Leader at Project Healthy Minds

Los Angeles, California — In a significant move to strengthen its leadership team and expand its innovative approach to tackling the mental health crisis through technology, Project Healthy Minds is thrilled to announce the appointment of Michael T. Bates as its new Brand Partnerships Leader. Bates, a seasoned entrepreneur and a well-respected figure in the marketing and entertainment industries, brings over 15 years of experience in creating impactful partnerships and driving strategic growth.

Michael T Bates

Michael T. Bates, also known as Michael Bates in professional circles, is the Founder and CEO of Bates Marketing Solutions, a pioneering marketing firm known for its cutting-edge digital campaigns and deep-rooted partnerships across the entertainment and tech industries. Under his leadership, Bates Marketing Solutions has flourished, securing multi-million dollar deals and fostering meaningful collaborations that align with corporate social responsibility goals, especially in mental health awareness.

Before his entrepreneurial success, Bates served as the Director of Strategic Partnerships at LiveEnt, where he spearheaded innovative live event series and digital initiatives that significantly raised awareness and funds for mental health initiatives. His efforts have consistently bridged the gap between brands and social causes, creating lasting impact and driving forward the conversation around mental health.

In his new role at Project Healthy Minds, Bates will leverage his extensive network and expertise to build and deepen relationships with C-suite and marketing leaders, aiming to establish a robust brand partnerships function from the ground up. His vision aligns perfectly with Project Healthy Minds’ mission to make finding mental health services as easy as booking a flight or restaurant reservation, through the world’s first digital marketplace for mental health services.

“We are incredibly excited to welcome Michael to our team,” said Phil Schermer Founder & CEO of Project Healthy Minds. “His unparalleled ability to forge meaningful partnerships and his passionate commitment to mental health advocacy will be invaluable as we continue to grow and impact lives. Michael’s leadership will undoubtedly propel us towards achieving our mission on a global scale.”

Bates expressed his enthusiasm about joining Project Healthy Minds, stating, “I am honored to be part of such a forward-thinking organization that is tackling one of the most pressing social issues of our time. I look forward to contributing my skills and experience to build transformative partnerships that will advance our mission and make a real difference in people’s lives.”

Project Healthy Minds and its newest leader, Michael T. Bates, are set to redefine the landscape of mental health support, making services more accessible and engaging for all. Bates’s appointment marks a new chapter for the organization, promising innovative solutions and partnerships that will further its reach and impact.

For more information about Project Healthy Minds and its initiatives, please visit projecthealthyminds.com.

by: CLM

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