The Enty App

This week, Enty was born! Style Counsel is going to be retired as our brand, with Enty becoming the brand on the app, and our online presence. Enty comes from the word entertainment, because getting dressed and deciding on your outfit should be entertaining, instead of being a worrying chore. Feeling confident in your outfit means experiencing the world more positively — standing taller, smiling more and feeling empowered. We wanted our new name to capture positive energy and a burst of joy, which Enty does perfectly. The new brand colours also represent a happier, more powerful vision — the best self of the Enty woman.

See you on the app!