Evette CordyThe best $5 ever spentIn a 2017 Harvard Business Review study, Are You Solving the Right Problems?, 85% of 106 C-Suite executives agreed their organisations were…Feb 8Feb 8
Evette CordyFive tips to start the year with more money-making ideasDo you have a revenue shortfall or portfolio gap, or are you looking for new product or service ideas to fill your pipeline? Where…Jan 29Jan 29
Evette CordyWhat 400m hurdles taught me about innovationOn 28 August 2000, a month before the Sydney 2000 Olympics, I stepped onto the track for the final of the women’s 400m hurdles final at…Sep 5, 2019Sep 5, 2019
Evette CordyAre you solving your most valuable problem?How many times have you launched straight into solution mode without spending the effort to figure out what problem will unlock the best…Aug 6, 2019Aug 6, 2019
Evette CordyCuriosity + Ambiguity: A growth imperativeIncreasingly complex? Undoubtedly unpredictable? We so often hear about our world being described this way — we’re asking so what?Jul 31, 2019Jul 31, 2019