Freya SmaleMarketer in New York heads to Nashville — the home of country music, and venue of Digital Retail…Had a lovely week hanging out in the home of country music, Nashville for the Digital Retail Transformation Assembly.Apr 28, 2017Apr 28, 2017
Freya Smale5 Indicators That Marketing Is Taking A Step BackAlso shared on Business2Community >Apr 20, 2017Apr 20, 2017
Freya SmaleA Visit to the Museum of City of New YorkWe found ourselves in Central Park this last weekend, after getting up early for a typical Saturday stroll. After a cookie the size of my…Apr 4, 2017Apr 4, 2017
Freya Smale“Cloudsourcing” — Crowdsourcing Storm StellaLike many New Yorkers affected by Storm Stella, I spent the day working from home with the weather playing constantly in the background…Mar 29, 2017Mar 29, 2017
Freya SmaleStart-ups: here’s why you should invest in marketing expertise earlyShort answer, because of your customerMar 17, 2017Mar 17, 2017
Freya Smale3 factors that influence sustainability. What the whaling industry missed!I recently finished reading Troubled Waters: The Changing Fortunes of Whales and Dolphins.Mar 15, 2017Mar 15, 2017
Freya Smale“Positivity is about being willing to think epic.” — Russ Klein“Positivity is about being willing to think epic.” — Russ Klein, CEO, American Marketing AssociationMar 1, 2017Mar 1, 2017
Freya SmaleInterviewing marketing celebrities — Adam Sharp, Former Head of News, Government, and Elections…One of the main challenges to content creation is finding the subject. Luckily for me, I have the opportunity to work with digital leaders…Feb 24, 2017Feb 24, 2017
Freya SmaleIs the future of marketing conversation?Noticed how your marketing gurus are all talking chatbots and messenger apps?Feb 15, 2017Feb 15, 2017
Freya SmaleThe advantages of digital technology on healthcare are numerous.With the handover of Presidential power, many predicted changes for the healthcare industry. Trump’s administration (a mere two weeks old)…Feb 2, 2017Feb 2, 2017