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BECOME A BINJ MEMBER ON MEDIUM HERE (DESK/LAP TOP ONLY FOR NOW — MOBILE SIGNUP COMING SOON)

And now a word from the local journalism nonprofit that’s monetizing on Medium

There’s been lots of buzz about the move to Medium by major blogs and publishers, all in addition to the endless chatter about publications migrating more and more content to various social networks. Not surprisingly, most of the insider media attention tends to turn toward larger enterprises, often leaving few lessons for small independent, ethnic, and alternative outlets — all of which are squarely in my wheelhouse.

Since Medium has been extremely supportive in including the Boston Institute for Nonprofit Journalism (BINJ for short), which I co-founded last year to help fill gaps in the eroding local media in Massachusetts, in its grand monetization rollout, I figured that it might be useful to other reporters and publishers if I wrote about our experience so far. A cheesy FAQ seemed appropriate:

WHAT IS BINJ?

HOW DO YOU PAY FOR STUFF?

HOW DID YOU GET ‘IN’ WITH MEDIUM?

I’m a major fan of Medium and didn’t think twice about using it as a home base for BINJ; I’ve seen far too many startup news opps bust their budget on useless sites and apps, and we weren’t going to be one of them. Instead we use Medium as a clearinghouse for all our content — including stuff we also publish elsewhere, which is almost everything. With nearly 200 posts in our first year alone, we jumped at the opportunity to first use special publishing tools to customize our page, and more recently to make some money on the platform.

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We even got to visit the Medium office when we were in San Francisco a few months ago

WHAT’S YOUR MONETIZATION PLAN?

HOW’S IT GOING SO FAR?

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A BINJ Throwback installment is running on the cover the of alternative weekly DigBoston that hits streets tomorrow — including info about how people can find more on Medium

WHAT KIND OF MARKETING ARE YOU DOING?

P.S. I’m happy to answer any questions about this or anything else BINJ-related — in my experience, inquiries from actual people are probably more helpful to the larger group than those which I thought up myself. Leave any Qs you have here, or tweet them at me, and I’ll figure out ways to address them on this post and/or on additional posts and upcoming videos and podcasts about how the BINJ sausage is made.-CF

Written by

News Editor: @DigBoston | Author of 4 books including '99 Nights w/ the 99%,' | Editorial Director: @BINJreports (SUPPORT ON MEDIUM: http://ow.ly/kpnT301Mz0d)

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