What’s productivity has to do with it?

Apr 5, 2019 · 2 min read

It is always interesting to discover new tips about productivity reading other’s people experience, but yesterday I found a New York Times article that made me rethink about what I traditionally believe about the best ways to get things done: “Productivity Isn’t about time management. It’s about attention management.”

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Image credits: https://dribbble.com/shots/6220977-Friday-Friend-0012

But, considering that we are talking about productivity, I will dig into the eye-opening phrases that catch my attention:

Is not about lack of productivity, is about lack of motivation. If you pay attention to why you’re excited about the project and who will benefit from it, you’ll be naturally pulled into it by intrinsic motivation.

A good approach could be to cut-off all those non-sense projects or unnecessary tasks that fill our daily routines. (A new challenge is born).

Since it seems that the problem is about time attention, a key factor is to know when to do a specific task to be more efficient, based on your personal characteristics:

If you’re a morning person, you should do your analytical work early when you’re at peak alertness; your routine tasks around lunchtime in your trough; and your creative work in the late afternoon or evening when you’re more likely to do nonlinear thinking. If you’re more of a night owl, you might be better off flipping creative projects to your fuzzy mornings and analytical tasks to your clearest-eyed late afternoon and evening moments. It’s not time management, because you might spend the same amount of time on the tasks even after you rearrange your schedule. It’s attention management.

One of my favorite fun-fact the article (because give us hope about being actually productive is this:

When graduate students were trained to write in 15-minutes intervals, they finished their dissertations faster.

This is proof that the expression “divide and conquer” it suitable for all kind of challenges.

Most of the times, we are the only responsible for our shortcomings and distractions at work. According to the article author, be thoughtful about the timing of those distractions is an important aspect to watch.

They say that to improve something you must measure it first. Time tracking as a self-improvement approach could be an alternative for those who need extra support to find out what they did with their time.

In Focoosin we have worked taking into consideration the importance of self-improvement. We want to contribute with a tool that helps people to discover their time-usage, based on categories that provide a big picture analysis.

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