The Price of Your Digital Life

Yes, social media is fun and engaging. However, there will always be cost associated with your digital life. Don’t believe me, ask you favor Hollywood starlet. Invasion of privacy is never fun, but consumers must become more aware to the potential negative side effects of our social lives on digital platforms.

In the wake of recent celeb-hacking, many consumers have become aware of the few downfalls of cloud technology. But it isn’t just the cloud, its our digital lives. Despite finger pointing, consumers must realize that they have made the choice to opt-in. I choose to minimize my digital footprint to things I want to share and documents. That’s it. No nudes, nothing incriminating.

Have You Seen the Latest TIME Cover? Are You Ready?

While it may often be difficult to ascertain the root cause and point of compromise, issues of data integrity will not be decreasing anytime soon. Cybercrime andhacktivism remain top priorities for federal agencies such as Homeland Security, the FBI, and law makers. Incidents like these highlight the importance of data/access and lean infrastructure security. Cloud technology is a wonderful tool, but one must determine personal (and comfortable) rules of engagement. Consider the value of your social life and photos.

You can remove location sharing in photos you take with digital cameras and smartphones, on tweets or facebook posts, if you don’t want to disclose your location. Any images that you don’t want to be potentially shared should be stored locally exclusively!

Here are few great methods to measure your level of exposure:

Tip #1: Know what’s in your terms and conditions! Yes, you can read the fine print or head over to your favorite technology blog for a review of trends and changes in technology.

Tip #2: Decide if social media is best for you or your upcoming brand. You don’t have to decide, but it’s a hustle to juggle multiple social accounts. Some apps won’t even allow you manage multiple users, without having to sign in and out every time. Allow technology to compliment your lifestyle.

Tip #3: Realize that not everyone uses social media in the manner you think.Many consumers (both “millennial” and “baby boomer” alike) are opting for statements like “I don’t use _________ (insert your favorite social media platform) or “Oh, I’m not on social media”! While research may show this to be untrue, there is a trend among professionals to live with smaller digital footprints or without social media at all.

Tip #4: Determined which location-based services are for you. Understand which apps, services, and photos (yes, photos) are collecting and sharing your information. Turning off your location is cute, but does it really work? Don’t believe me, try it. At least one app (try Maps or Google Search) will still suggest your whereabouts via “blue dot” or advertisements.

Tip #5: Decide how much of your life you want to share with the world/internet. Period.

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Frederick Jason is a technology enthusiast and expert on young and urban professionals. He is the Founder of YUPPIE, one this year’s most anticipated publications. He is also the CEO of Dashing, the startup that invented the world’s first perfect sock, in both dress and casual styles – improving your body’s equilibrium. The company is currently interviewing investors in its first round of seed funding.

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