Love the example of Airbnb and Wimdu, especially the screenshot from both websites highlighting the…
Kaitlin Zhang
1

Thanks, Kaitlin. Airbnb is doing a great on the branding front. Another example being their pro-immigration 2017 Super Bowl ad and #weaccept campaign. Airbnb’s stance to ‘openness’ allows them to address this issue believable, which they know resonates with their customers.

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