Mentorship — it’s long been established as a powerful way to grow your knowledge base and build a career. In practice, mentorship — like everything else in our digital age — has evolved into an important way to hack personal brand growth.
Let’s explore how finding the right mentor, and being a worthy mentee, can help you find your voice in your industry.
It’s been called one of the oldest forms of training, where a seasoned employee takes the younger one under her wing.
They can help you learn the ropes in the real world, like how to negotiate a…
You may be doing great right now, you could do even better if you take advantage of some of these trends that are changing the face of Instagram.
Are you ready to take the next step? These are the trends you need to know about.
If you want to build up your follows, the easiest and quickest way to do it is to start liking posts so you show up in people’s feeds. With 4.2 billion likes a day, Instagram has engagement in spades, and those likes help people get noticed. …
While some may argue that social media and other tech has made our society less connected on a personal level than in the past, studies have actually found that social media doesn’t decrease someone’s likelihood of participating in face-to-face interactions with their peers.
For many people — myself included — social media serves as a helpful supplement to real-life relationships. In many ways the same is true of the relationship between AI and business networks. Tech is allowing people to do more with their relationships than was possible in the past.
Even the world’s biggest organizations aren’t immune to data breaches. They seem to have all the money and resources to invest in preventing hackers from compromising their systems, but recent history shows that whatever they are doing simply isn’t enough.
Let’s face it. These are dark days for organic social media.
Networks are broken. Niches are saturated. Once go-to tactics are dead.
With the mantra that “every company needs to be a media company” having finally been adopted across the board, audiences are overwhelmed by the noise. And much of the media that brands publish is simply missing the mark, so no one wants to engage with posts promoting this content anyway.
Think I’m being overly negative? Let’s look at the facts:
It can be hard to get coworkers outside of your department to give a damn about what you’re working on.
I personally don’t code, but as a marketer who studies company cultures, I’ve seen many times how frustrating it can be.
Even though development and programming is so crucial to making tech products work, people in other areas tend to have a weird attitude about it. Because they don’t understand much of what we’re working on, it can be hard to talk to them about it. …
It doesn’t take such a deep dive into 2018’s most important tech trends to understand how vital cybersecurity will be in the coming year. With the idea of cybersecurity taking a central role in US electoral politics and the world’s most sophisticated platforms demonstrating their inability to thwart savvy hackers, 2019 and the plethora of events scheduled for the year are in a precarious position.
Whether it’s maintaining transparent and reliable voting systems, combatting DDoS attacks at the G20 summit and WTO conference, or even protecting a corporation’s new batch of smart contracts, proactive solutions are necessary in an era…
The recent rollout of data protection regulations should be a welcome development for most end users. Unfortunately for those of us who are in the business of reaching as many relevant people as possible with our messages, marketers seem to be the ones shouldering the brunt of the burden. These new laws have definitely changed the landscape for business and data.
In 2018, even growth hackers with no qualms about scraping and spamming have no choice but to work towards compliance. The threat of litigation and brand reputation damage is too much to ignore.
The isolated, introverted coder might be the most common tech stereotype in modern culture. It’s not helped by the fact that it’s often true, whether by design or by circumstance. Lots of us grew up teaching ourselves different tech skills at home on our own computers instead of in a classroom or computer lab.
We devoted countless lonely weekends, afternoons, and energy drinks to learning different coding languages, how different tools worked, and how to create our own.
But now that you’re in the workforce, you can’t rely on your tech skills alone. That would be too easy, wouldn’t it…
For any new business, solid growth is a priority. And building out a team that can sustain growth and grow with your business is tricky stuff.
There’s a lot of chatter out there about growth hacking and fast tricks; it’s hard to get a handle on how to build out a growth team that’s designed for long-term success.