Waymo – What Google’s New Name Change Means

So I’m sure you’ve heard of the Google self driving car project – I mean, the Alphabet self driving car project – I mean, Alphabet’s X division’s self driving car…. No wait, it’s now called the Waymo self driving car.

That’s right, the Autonomous car project that was started under the Google name has now split off into it’s own company called Waymo. And, as always occurs when a big company tries to come up with a clever name for something new, people are shitting all over it, saying things like:

And then there’s people likening the ‘W’ logo to the logo for the Weyland-Yutani Corporation – A fictional, evil tech company from the Alien movie franchise which effectively controls everything in the future.

People are really digging into the name like it’s such a big deal. 
Relax everybody.

I don’t know why people love to try and shoot down these names made by big companies. I mean, the name certainly isn’t any dumber than the ‘iPad’ or the ‘Wii’. When you’re a company as big as Alphabet, whichever name you choose, there are going to be haters. It’s like Biggie Smalls said, Mo’ money, Waymo’ problems.

But seriously, what does this mean for the project? Well… not a whole lot. It’s just a name change for branding purposes. So are we going to start seeing Waymo branded cars for sale soon? Not likely. Waymo does not have any intention to build cars for people to buy. So for those out there that really wanted to get your hands on this tiny koala-looking autonomous car that we’ve seen so much of, you’re out of luck.

Waymo is strictly in the business of creating the self-driving technology that can be implemented into cars built by existing auto manufacturers. Waymo has already teamed up with Chrysler to set up a self-driving ride-sharing service which they intend to start towards the end of 2017.

So what do you guys think? Do you like the new name Waymo than Google? Or do you just not care?

Make sure you follow me on Medium to get notified when I post new blogs and share your thoughts in the comments section below!

Show your support

Clapping shows how much you appreciated David King’s story.