Harley Davidson Stirs The Pot For Millennial Minds
By Nathan Baron
Like many young minds, the desire to rip down the roads on a sport bike is within me, but there’s just something about riding a Harley that makes me want to make the switch. Whether it’s the retro styling, the camaraderiec feelings within the Harley community or the nomadic possibilities when you hop on a bagger, something is pulling us millennials off of our crotch rockets and onto sportsters and baggers.

Now that I’ve rode a Street Glide, I can’t imagine ever riding a sport bike again… I’ve been spoiled! -Anonymous
Ask any old man what kind of motorcycle he rides and you are almost guaranteed the answer of a Harley Davidson. But, with the advent of Harley’s #FindYourFreedom internship, they have made vast strides at catering to the millennial mindset. By implementing a highly desirable social media influencer internship position (that ultimately gave 8 millennials a free motorcycle), Harley was able to show the generations to come what they’re all about. Millennials are all about having the freedom to do what they want; this internship helped encompass that mindset. With out a care in the world, #FindYourFreedom intern Weidong Han, said that him and his fellow interns put on average 15,000 independently traveled miles on their new bikes in the past couple months often riding through blazing heat, terrential rain storms, and summertime snow storms while riding through Montana. Find him on Instagram at @adventurer_han!

By having the interns travel the world while doing live stream take overs and posting on the Harley Instagram account, the interns help encompass the possibility for freedom with-in millennials. Essentially Harley is saying, “Let’s give the interns a dope ass summer to remember and hope other millennials will join the band wagon.”

After having a chance to spend some time with #FindYourFreedom interns Brock Saint Claire and Weidong Han at the 115th Anniversary in Milwaukee, it became evident that Harley was successful. Every which way that the interns walked, “fans” both young and old would approach them calling their names and asking to talk about their experiences. As a 20 year old myself, seeing and hearing about this made me regret not applying for the #FindYourFreedom internship but most of all, it made me regret not buying a Harley. I regret settling for the millennial norm and it made me long for a Street Glide that I could take cross country in hopes of ‘Finding my freedom’ and stirring the pot for millennial minds across the country.

