Staying 70% Sane as a 100% Mediocre Homeschooler

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Even Buddha Might Break

Many of us are overwhelmed by people giving advice on how to handle the stress of shelter-in-place, homeschooling, remote work, unemployment, and everything else related to the COVID-19 pandemic crisis. The fact is, there are no experts on any of this, really, as everyone’s situation is different, and this whole global situation is unprecedented. In your quest to discover what’s best for you and your family, I wanted to share a few tips that I’ve discovered, one non-expert to another.

  1. I’m no expert in parenting. I’m actually a certified “Subject Matter Novice” (SMN) truth be told, having only been placed…

Lessened when Companies Step up to the Plate

Sidewalk with 6 Feet written between shoppers outside Trader Joe’s
Sidewalk with 6 Feet written between shoppers outside Trader Joe’s
6-foot social distancing markers at Trader Joe’s grocery store in San Rafael, CA.

Like many citizens of this new world dis-order under the COVID-19 pandemic shelter-in-place, after many unsuccessful attempts to order food online for pick-up or delivery, I finally suited-up with rubber gloves and braved a trip to the local Trader Joe’s grocery, not really knowing what to expect when I got there. It was 3:30 pm on a Tuesday, a time when I thought there would be perhaps less stock on the shelves, but also fewer people and therefore risk.

I was pleasantly surprised to see a model, if not fitting for this new normal, bizarre display of efficiency and order…


Lessened when Companies Step up to the Plate

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Like many citizens of this new world dis-order under the COVID-19 pandemic shelter-in-place, after many unsuccessful attempts to order food online for pick-up or delivery, I finally suited-up with rubber gloves and braved a trip to the local Trader Joe’s grocery, not really knowing what to expect when I got there. It was 3:30 pm on a Tuesday, a time when I thought there would be perhaps less stock on the shelves, but also fewer people and therefore risk.

I was pleasantly surprised to see a model, if not fitting for this new normal, bizarre display of efficiency and order…


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Hello all, just a note to say that I’m migrated my Blogger account to Medium, although I’ll keep archiving them at the old site: “Geopatra’s Rants and Raves.” Hopefully I’ll be writing a bit more in the upcoming weeks…Happy Summer!


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Dfusion staffer sports ConDemo at YTH Live

The answer: It’s complicated. I recently spent May 7–9 in San Francisco, at YTH Live — an annual conference sponsored by Youth Tech Health (YTH.org) that showcases innovative ways to engage youth in reproductive health matters via technology.

Public health advocates, global health experts, tech innovators and policy makers moved from room to room to discuss the question of how best to reach young people to share important information on contraception, HIV prevention, LGBT support and stigma reduction, dating abuse, suicide, and other sensitive topics.

This isn’t the sex ed you remember, but that’s probably a good thing. A TIME…


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Image Courtesy: European Commission DG ECHO

Having had the U.S. Centers for Disease Control and Prevention (CDC), as well as the FDA as clients in past years as a communications consultant, I feel compelled to comment on the former’s recent decision to treat the two American medical professionals with a “top secret” drug cocktail which appears to have saved their lives from the Ebola virus.

According to this LA Times reporter Monte Morin, the selective treatment of two Americans has raised “red flags” for medical experts, but not for the reasons you might think. His August 6th article claims that…


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You’ve created a great campaign, and everybody likes it. But how do you know if it’s really going to stick? Well, for sure it’s not simply how many people said they “liked it,” on Facebook, or said they “thought it was cool,” or “out of the box” creative. It isn’t even how many awards the campaign won, like the campaign above for Crisis Relief Singapore, produced by Publicis, that won a Gold Lion at Cannes. Not that it’s not nice to win awards (think swag!), but as far as the impact of a particular campaign on a social, environmental, or…


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[youtube https://www.youtube.com/watch?v=57ymaR0QPig]


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IRC “Break the Silence” Social Norms Marketing Campaign
to prevent gender based violence, Côte d”Ivoire, 2012

I’m often asked, “So what exactly do you do?” Fair enough, as on the outside to many (including my own family) I just seem to run around the world to far flung, often dangerous places, holding “workshops” on “behavior change communications.” “Righhhhht,” I’ve heard from some, paired with a crinkled brow and a conspiratory nod or smirk, “brain washing…” On more than one occasion I’ve been labeled a spy. Well, I must give these folks some slack. …


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Learn more about the Change 101 Online Workshop Oct 9 & 10Everybody’s getting into the behavior change act. Even the Obama administration is putting together a “behavioral insights team” made up of social and behavioral scientists to help “nudge” people into action, like finding jobs sooner and paying their taxes on time. (The Brits have already done it and have saved heaps of money, apparently.) Called “Social and Behavior Change Communications,” SBCC for short, or more traditionally, Social Marketing, it is the practice of combining social and behavioral science with commercial marketing principles to effect positive change.

Public health and…

Virginia A. Williams

Social Change Agent www.newviewmedia.tv

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