A Modest Proposal: #ProtectTheTruth

  • Don’t use any of his terms, images, or hashtags.
  • Ignore his antics — if you retweet it you can’t defeat it, and when you embed it you spread it. Deny him the virality he craves. Ignore his antics.
  • Shift the frame to focus on powerful, truthful reporting.

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George Lakoff, Professor Emeritus @UCBerkeley. Best-selling author of many books including "The ALL NEW Don't Think of an Elephant."

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George Lakoff, Professor Emeritus @UCBerkeley. Best-selling author of many books including "The ALL NEW Don't Think of an Elephant."

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