Ayoub HaidarLost in Translation: Why French is Failing to Connect with Gen Z in Morocco?As a creative copywriter, I believe targeting Generation Z in Morocco using French as the primary language is a misguided strategy. Despite…Jul 10, 2023Jul 10, 2023
Ayoub HaidarWhy Is Video Content Essential for ANY Brand’s Marketing Strategy?Jul 10, 2023Jul 10, 2023
Ayoub HaidarThe Psychological Impact of being ghosted in the Hiring ProcessThis is not an article, it’s rather a letter to all Talent Acquisition Managers/Offices/People!Jul 10, 2023Jul 10, 2023
Ayoub HaidarNot all marketers are creatives! STOP FAKING IT!Advertising can be a tricky field, with many people confusing being creative with being a marketer. While creativity is certainly an…Jul 10, 2023Jul 10, 2023
Ayoub HaidarMAKE SURE YOUR NAMING IS LIT!As a professional creative copywriter, I understand the importance of a great name. However, not everyone shares my perspective.Jul 10, 2023Jul 10, 2023