7 YouTube Channels Every Entrepreneur Should Subscribe To
One of the realities of being an entrepreneur is that you’re constantly learning. In fact, that’s probably true for most of us these days — entrepreneurs or not.
The web is an endless source of information; you can find out anything from how to do your taxes to how to repair your office chair, but there’s a catch: the amount of information to dig through before you find what you need to know is enormous (even with the best search engine in the world).
YouTube channels offer a good solution to getting a regular dose of the right information in bite-size chunks. Subscribing to the right channel can keep you in the loop with new developments and show you where to look for the next opportunity to grow your business — all without wasting hours of your precious time.
In this article we list seven of the best YouTube channels for entrepreneurs that will educate and inspire you. Let’s get cracking!
Besides being the most widely used search engine in the world, Google offers a number of useful tools aimed at helping small businesses. The Google Small Business YouTube channel is a great place to find out how to access and use Google’s features to extend your reach and simplify your online business.
For example, if you’re not sure how to use Google AdWords or Google Analytics, this is the best place to start. There are loads of ‘how to’ videos on a wide range of subjects. Most are suitable for a complete newbie, and some will satisfy the more advanced quest for knowledge of even the most seasoned entrepreneur.
Google Small Business keeps you educated on what tools are already available, what’s free, and what’s new.
As the name suggests, This Week in Startups is all about startups. Entrepreneur Jason Calacanis interviews the people behind some of the best, worst and most interesting young businesses around. Calacanis’ biggest personal success story was Weblogs, Inc., which was sold to AOL in 2005, so he’s no stranger to the business.
He shares online business news and insights into the tech industry (mostly from Silicon Valley) directly from the people who make it happen.
Although you might find Jason’s personality a little much, his interviews are thought-provoking. It’s not all about success stories either — there’s a fair sprinkling of failures, along with takeaways on what we can learn from them.
Here’s an interview with Mark Cuban — “I still get to kick a few asses along the way”:
David Siteman Garland aims The Rise to the Top at who he calls ‘mediapreneurs’ — in other words, entrepreneurs like coaches, speakers, online course creators, and authors. If you’re in that line of business, it would be worth your while checking out this channel.
Garland shows you how to grow your audience, how to conduct interviews and how to make money from a web show or podcast. He also has some good advice to share on how to create information products — something that’s made him personally successful.
Here’s a preview of How to make money from a web show or podcast:
Time magazine rated Jay Adelson as one of the most influential people in the world because of his brainchild Digg. These days he uses Ask Jay Adelson to educate entrepreneurs. Jay answers questions from his viewers and he’s got a lot of great advice. His channel has already covered a lot of ground.
Starting with where to go with your business idea, he moves through When do I quit my day job? and touches on lots of common startup questions. You’ll find information on startup incubators, outsourcing, selling your business, and much more.
Adelson shares a lot of wisdom from his own personal experience. In the following video, for example, he explains why using a graphic design professional is almost always better than trying to do your own design work:
5. Marie TV
Marie Forleo is ambitious and knows how to brand herself. Forbes ran a story on how she “started with a one-woman shop and built a footprint with so much recognition that Sir Richard Branson invited her to South Africa to mentor other young entrepreneurs.”
Many of her videos are specifically aimed at empowering women in business, but there’s plenty of good information for everybody. In her own words, Marie TV is there to help you to “create a business and life you love.”
She has good advice on many subjects related to entrepreneurship. Her channel features interviews with people who are experts in creativity, productivity, health and well-being, entrepreneurship, philanthropy, spirituality, and technology. Her show is crafted with a lot of attention to detail, a fair bit of style, plus there are challenges to implement the teachings into practice.
In this clip she explains why Why Non-Stop Work Is Killing Your Success:
“What’s your secret sauce?” and “What’s your formula for greatness?” — these are some of the questions posed by Bryan Elliot to people like Cesar Millan (the Dog Whisperer), Derek Halpern (of SocialTriggers.com), and Duff Goldman (famous TV pastry chef) on Behind the Brand.
Elliot’s interviews reveal how many famous name brands got into the business and made success a reality. The people interviewed include a diverse mix of celebrities and household brand names such as actor Riann Wilson, Dr. Phil, Tony Hawk, and Epson.
Bryan Elliot has a deceptively easy-going persona, but his questions generally get right to the point, and he interviews some amazing people. He’s a former marketing exec at Universal Pictures turned entrepreneur and filmmaker. His channel is entertaining and informative at the same time.
Check out his interview with The Dog Whisperer — Cesar Millan:
7. Tim Ferriss
You probably know Tim Ferriss as the author of The Four Hour Work Week or from the ever popular Tim Ferriss Experiment. Ferriss is also an angel investor in Uber, Twitter, Evernote, Shopify, Facebook and Alibaba, and a serial entrepreneur.
While his advice on this channel isn’t limited to the strictly entrepreneurial, there’s a lot that can help you improve your life and business skills. He can definitely inspire you to push your limits and think outside the box. Tim’s on a mission to get you to think differently about what’s impossible — and that’s got to be a good thing.
In this video, Ferriss lets his videographer and animator show you How To Create A Successful Viral Video:
There’s a lot to learn about making your business thrive. From startup growth tips to ‘life hacks’ that save you time and make you more efficient, you can always learn more. Besides the educational value of the above channels, there’s also the inspiration — something we can all use from time to time.
YouTube is more than just a place to find funny video clips featuring crazy cats and skateboarding dogs. It’s also a treasure trove of education. You just have to subscribe to the right channels. Get your daily ten minute dose and learn to work smarter.
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