GlobalDrumHow to take Affiliate Marketing to the next levelAs the advertising market continues to be squeezed by Google and Facebook, publishers need to innovate their business modelsMay 7, 2019May 7, 2019
GlobalDrumHow DTC can be the opportunity media needsSocial as we knew it is over. Brands must adapt to create new opportunities.Mar 26, 2019Mar 26, 2019
GlobalDrumInstagram Checkout — why alarm bells should be ringing for brandsInstagram has announced the launching of it’s new eCommerce product, Instagram Checkout, allowing brands to sell products directly via the…Mar 22, 2019Mar 22, 2019
GlobalDrumThe warning signs are there for brandsAfter Facebook shares dropped $120bn, brands should be nervous August 2018Aug 8, 2018Aug 8, 2018
GlobalDrumMaking social profitable againShifting social ecosystem offers media the opportunity of generating sustainable profits from socialJul 11, 2018Jul 11, 2018
GlobalDrumReevaluating socialSocial has become an integral part of audience interaction, isn’t it time for brands to get control?Jun 7, 2018Jun 7, 2018
GlobalDrumLive data to the fullestThe impact of live audience insights and real time decision-makingJun 6, 2018Jun 6, 2018