Into the rigid cultural separation we are used to do, in terms of disciplines, knowledge, and most in general into approaches and practices, there is a place — quite messy — also to design. Design has an inevitable economic and social impact indeed: it reaches to move the artificial and the spiritual at the same time. While it removes real problems, it interprets and produces other ones. Its multicoloured nature lay onto a wide range of matters, few of them are crucial, such for instance as designer’s and user’s logics. In respect of that issue rises this 7th conversation with Alvise Mattozzi, whose research — characterized by semiotics and sociology, a precious tradition originated in Italy — reaches from design and technology studies up to the use and circulation of images within both pop and scientific cultures. Professor Mattozzi uses semiotics as a descriptive method within his researches. He always has taught in design schools, in the last ten years he has been working next to Professor Kris Krois at the Faculty of Design and Art of the Free University of Bozen-Bolzano with whom they founded the Master of Arts in Eco-Social Design; a practice-based design course which integrates social sciences and design. Since 2018, Professor Mattozzi is also committed with the Science and Technology Studies course at the Politecnico di Torino. He is, as other thinkers proposed by the DT — Conversations column, a torchbearer of humanities. As usual, his answers were recorded synthesized and then, this time, given that the interview was carried out in Italian, translated into English. …


Emiliano Carbone

Senior Business Designer @ Tangity — an NTT DATA Design studio #strategy #business #customerexperience #servicedesign #researchdesign

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