Grey SergeantOver thirty Social Media content ideas to help plan your content calendar.Creating content can be a daunting task. If you’re a content manager or a social media manager, keeping a content calendar helps in…Jan 26, 2018Jan 26, 2018
Grey SergeantAnthony Scaramucci’s Communications Plan.Being the White House Communications Director is always going to be a tough job. Donald Trump is seen as a loose cannon when it comes to…Aug 3, 2017Aug 3, 2017
Grey SergeantAt the end of the day … Cliche’s make for lazy writing.“Christ alive, I was flying by the seat of my pants to get my last article to deadline. I needed to wake up and smell the coffee, get my…Jul 4, 2017Jul 4, 2017
Grey SergeantLights, Camera, Action! How Vlogging can help your brandNow has never been a better time to start thinking about promoting your business and products through video. Vlogging (video blogging) has…Jul 1, 2017Jul 1, 2017
Grey SergeantDo you want to be an Influencer?Who was your hero growing up? That one person who inspired you to greater things? For me, it was my English teacher, giving me tips on…Jun 30, 2017Jun 30, 2017
Grey SergeantThe Art of Content Creation — 7 Steps to Get You StartedWhether you are writing news feature, a magazine article or a blog post; content development is an art. It’s a lot more than starting with…Jun 26, 2017Jun 26, 2017
Grey SergeantinGrey Sergeant; PR and CommunicationsThe reasons why social influencers aren’t responding to youInfluencer marketing seems simple enough: You make a pitch to an influencer (someone with a large social following or significant influence…Jun 22, 2017Jun 22, 2017
Grey SergeantThe Reasons Why Social Influencers Aren’t Responding to YouInfluencer marketing seems simple enough: You make a pitch to an influencer (someone with a large social following or significant influence…Jun 20, 2017Jun 20, 2017
Grey SergeantWhen making a PR decision, is it good to go with your gut instinct?They say that, in love, you should go with your gut. The more you act on your inside feelings rather than your head, the better off you’ll…Jun 20, 2017Jun 20, 2017
Grey SergeantShould you fake your personality in PR?Every PR pro knows this feeling: You have to post something on social media or write up a press release and you have a moment where you…Jun 20, 2017Jun 20, 2017