How are we going to try to kill our project today!
The Secret to Moonshots? Killing Our Projects
Astro Teller

This approach isn’t only applicable in hardware and tech — it’s a great litmus test for strategic projects and business ideas too. Find weak points, poke holes, tear them open, rebuild, see if it survives. If you’re into learning more about how to formulate “big, hairy audacious goals” for your organization, check out this classic by Jim Collins and Jerry I. Porras.