Unmanned underwater robots that could save marinas millions, and a fourth-generation farmer building software that can manage your livestock from your lounge room, are among the 10 startups selected to be part of this year’s Melbourne Accelerator Program. These 10 startups were chosen from over 300 teams and will now…

A marketing masterclass from the sultan of soft-serve. — There are very few songs more symbolic of summer than the sweet symphony of Greensleeves signalling Mr Whippy has returned. As eagerly anticipated as Santa arriving on his sleigh, the musical melody turns suburban streets into sprinting tracks as children dash, jumping and jostling to secure their spot in the…

The power of promises, and why it’s so important to understand costs, dips, cliffs, and cul-de-sacs. — It sounds so simple, yet every day we see how rare this has become. Brands over promise, people under promise, clauses clutter collateral whilst conversations are filled with caveats as to why what was agreed may be reconsidered in the future. Why do we find it so hard to hold…

More than 800 guests gathered for the 2019 MAP Launch, where this year’s Accelerator cohort presented their successful pitches in front of the who’s who of Melbourne’s startup ecosystem. — The MAP Launch has become one of the largest startup networking events in Australia, and this year joined forces with Melbourne Knowledge Week to bring the magic of this night to the Meat Market in North Melbourne — a decision that proved hugely popular amongst the ever passionate MAP…

An agricultural scientist turning flies into food, and a microelectronics engineer creating AI powered robots for farmers, are among the 10 new startups selected to take part in the year’s Melbourne Accelerator Program (MAP). The 10 startups, who were picked from over 240 applications, are set to present their…

Discussions about storytelling can be like the three tenors. They nearly always only focus on two parts of the act. 1. The stories we tell people about ourselves. 2. The stories they will tell others about us. But there’s a third part which is equally as important, and the more efficient we can become in identifying this, the more effective we will be in using storytelling to move people to…

What would change if we were as intentional about our emotions as we are about packing our suitcase? — Every time we prepare to board a plane we are faced with a dilemma? What do we need to pack? It requires intentionality because there’s a scarcity of space, so we can only take those things that are going to help us on our journey. For some it means filling…

So often leadership is confused with hierarchy — a structure which suggests there is scarcity at the top. To progress up, someone must come down. It’s an industrial mindset, and when applied to leadership it is simply not true. — We see these power struggles every day. Struggles for status to determine who will speak first, and more importantly who will speak last (aka the final say). Often the outcomes of these interactions are mistaken for influence, but more commonly they are determined by dominance. The person who spoke the…

More than 1000 guests packed the Plaza Ballroom to witness the MAP18 Accelerator cohort presenting their successful pitches in front of a ‘who’s who’ of Melbourne’s startup ecosystem. The Accelerator Launch has become one of the largest startup networking events in Australia, attracting investors, venture capitalists, entrepreneurs, and industry leaders…