Helen SteemsonNeed a Copywriter? 5 Questions To Ask First.So, you need a copywriter. Great! We’re yuge advocates of outsourcing your copywriting (of course). And that’s not even because we quite…Jul 25, 2016Jul 25, 2016
Helen SteemsonWould you go for a drink with your copy writing?Read your website. If it sounds like someone you wouldn’t mind having a beer with, then yay! Give yourself a star and stop reading this…Mar 23, 2016Mar 23, 2016
Helen SteemsonYour copywriting should be more like Donald Trump.Trump. No one expected this, because, most of the time, Trump doesn’t make a lot of sense. He lambasts the American job losses from Chinese…Mar 16, 2016Mar 16, 2016
Helen SteemsoninHackerNoon.comFive tools to make you a small business marketing genius.If you’re anything like me, you’re the managing director of your company and also the marketing assistant (and cleaner and receptionist).Jan 25, 2016Jan 25, 2016
Helen SteemsonThe secret behind my 82% conversion rateIntroducing the Pooch MethodJan 15, 2016Jan 15, 2016
Helen SteemsonSEO copy writing and the choice to be usefulWhen I teach people how to write for search engines, I tell them to stop worrying about the search engines and think about the reader…Nov 19, 2015Nov 19, 2015
Helen SteemsonHow to create useful content and stop being an internet banditContent is king, right? Not really.Nov 17, 2015Nov 17, 2015
Helen SteemsonWhat copy writers should know about apostrophesApostrophes are something that even extremely smart writers stumble over. Staying solid on apostrophe rules means I can often feel brainier…Nov 11, 2015Nov 11, 2015
Helen SteemsonHow to actually finish writing and just hit sendPerfectionism is the enemy of good writing. Or great is the enemy of good. I’m doing it already. Tinkering, that is. It’s very hard to…Nov 6, 2015Nov 6, 2015
Helen SteemsonDIY web copy worksheet and templateFor start-ups: a template-come-worksheet to help you DIY web copy to tide you over until you can afford to do it properly.Aug 19, 2015Aug 19, 2015