Published in The Prowly Journal·Jul 22, 2016Internet Marketing Lessons from HogwartsWhen it comes to Internet marketing, you might feel like an 11 year-old witch or wizard the day they received their first Hogwarts letter via owl post — and that’s okay. A lot of businesses, especially small to medium sized ones, still struggle with choosing a marketing strategy and sticking…SEO5 min readSEO5 min read
Published in The SEO Reseller·Jul 18, 2016Does content marketing affect SEO that much?Big time. — As the (new)old-age saying goes, <em>content is king</em>. Google, a lot like people, does not want to see pointless, boring, and stale content filling the Internet. Combining your SEO campaign with high quality content can really set you apart from your competitors. …SEO2 min readSEO2 min read
Published in The SEO Reseller·Jul 18, 2016Does content marketing affect SEO that much?Big time. — As the (new)old-age saying goes, <em>content is king. Google, a lot like people, does not want to see pointless, boring, and stale content filling the Internet. Combining your SEO campaign with high quality content can really set you apart from your competitors. …SEO2 min readSEO2 min read
Published in The SEO Reseller·Jul 18, 2016How important is local SEOVery important. — If you have a national brand that offers a national product then local SEO might not help as much. But if you’re anything else, which you probably are, local SEO is a necessity for a successful online marketing campaign. Driving traffic to a specific business in a specific location is…SEO2 min readSEO2 min read
Published in The SEO Reseller·Jul 14, 2016Does SEO work for national searches?Yes! — SEO works for national marketing but it’s important to know that it comes with some complications that local SEO doesn’t have. Broader Competition Trying to rank your company’s listing on a national level is more complicated because of the sheer number of other users trying to do the exact same thing. Local…SEO2 min readSEO2 min read
Published in The SEO Reseller·Jul 14, 2016Can’t you just pay the most to rank the highest?No. Not really, at least. It’s just not that simple. Google doesn’t want to waste its credibility by putting whatever company has the most disposable income at the top of a search results page. Although some companies certainly do pay top dollar for SEO, you still have to earn it. Being…SEO2 min readSEO2 min read
Published in The SEO Reseller·Jul 13, 2016Does Social Media Affect Ranking? (Does Social Media Affect SEO?)Absolutely. — Social media does affect rankings on a search engine results page (SERP) but not based solely on numbers. Just because your business has a lot of followers on Twitter or likes on Facebook doesn’t mean you will rank any higher on a SERP. Content is What Matters Each tweet and Facebook post acts as…SEO2 min readSEO2 min read
Published in The SEO Reseller·Jul 13, 2016Isn’t everyone using SEO? How can you stand out?Content, Content, Content — The saying might sound overused — content is king — but that’s only because it is so true. Content is king and if you’re hoping to stay relevant on SERPs you’re going to have to implement some kind of quality content strategy. Companies that are not utilizing SEO are relatively…SEO2 min readSEO2 min read
Published in The SEO Reseller·Jul 13, 2016How does Google decide who ranks the highest?For a while, we were unaware of how Google ranked listings on SERPs. But now we are finally privy to that wonderful knowledge. There are three main aspects to Google’s ranking system. Two of which are well-known aspects and one of which is a robot. Links Each individual link acts as…SEO2 min readSEO2 min read
Published in The SEO Reseller·Jul 12, 2016How do small businesses compete with large corporations?Three little words: small business SEO — The Internet is not another commercial battleground, as many may think. Actually, it’s a weapon. Small businesses can use search engine optimization to better compete with their titanic opponents. Yes, large businesses have bigger budgets and can afford bigger SEO campaigns, but small business SEO can give the little guys…SEO2 min readSEO2 min read