5 days agoHubSpot’s Global Week of Rest: 4 Ways We’re Solving for the Customer While Solving for Self-CareBy Rob Giglio, Chief Customer Officer at HubSpot When HubSpot customers buy our software, we know that they are not only trusting the product, but the people who build, sell, and support the full HubSpot experience. We take incredible pride in delighting our customers and helping them grow better. …Customer Service5 min read
Jun 28Black Lives Matter: Two-Year Retrospective on HubSpot’s Commitment to Driving Long-Term ChangeBy Celeste Narganes, Director of Diversity, Inclusion, & Belonging at HubSpot It has been two years since HubSpot first published Black Lives Matter: An Open Letter to the HubSpot Community. Our goal then was to build a foundation meant to drive long-term, sustained change, and we’ve continued to learn and…Diversity And Inclusion4 min read
Jun 10On the Road to INBOUND 2022Three Considerations Driving our Hybrid Event Strategy By: Katherine Tooley, VP, Experiential Marketing at HubSpot Over the last two years of the global pandemic, one thing has become incredibly clear. People crave connection. Whether that’s networking at an industry event with like-minded marketers or cheering on your favorite team amongst…Hybrid Event4 min read
Jun 9HubSpot Invests in Maze to Make Research More Accessible for Companies and Their TeamsBy: Brandon Greer, HubSpot Ventures In most cases, it’s research, not guesswork, that drives the best products. Unsurprisingly, 80% of teams agree research is critical for their business though over half of the world’s product teams don’t have the resources or tools for user testing at scale. Even worse, 25%…2 min read
May 23Riches in Niches: Accelerating the Long Tail of Our CRM Platform EcosystemBy Scott Brinker, VP Platform Ecosystem “There’s an app for that.” That iconic hook from commercials that Apple ran over a decade ago, celebrating the diverse ecosystem of apps available for the iPhone, always stuck with me. (I should note that Apple also trademarked that catchy catch-phrase.) To me, it…Startup5 min read
May 183 Ways to Deliver on Being a Purpose-Driven CompanyBy Yogesh Chauhan, Director of ESG at HubSpot, based in London We’ve entered the era of purpose. 70% of employees believe it’s important to work for a business with a clear sense of purpose. And, 54% of consumers have reduced or stopped purchasing from organisations they think missed the mark…Purpose5 min read
Apr 12Partnering with Kanarys to Support the Future of Diversity, Equity and BelongingBy Andrew Lindsay, Senior VP of Corporate Development & Business Development at HubSpot HubSpot’s commitment to diversity, equity, and inclusion (DEI) best practices has played an essential role in our success and we know that it can for all companies in the HubSpot community. …Startup3 min read
Apr 7Bridging the Technology Gap: How HubSpot is Helping Nonprofits Scale ImpactBy Julia Ford, Director of Nonprofits at HubSpot Most of us will do whatever we can to avoid the feeling of uncertainty. That feeling: not knowing what’ll happen next — or how we can navigate the most plausible scenarios — challenges us in our personal lives as well as our…Nonprofit5 min read
Mar 30Announcing our investment in Sales Impact AcademyBy: Brandon Greer, HubSpot Ventures We all know that sales is a vital part of every business. There are tens of millions of sales professionals globally who work in an industry dedicated to educating, communicating, and sharing the value of products and services. As with any job, continuous learning is…Hubspot Ventures2 min read
Mar 15Q&A with HubSpot’s Head of Service: Why is authentic service so important when creating positive customer experiences?Customer expectations today are higher than ever. In fact, 88% of customer service professionals agree that customers have higher expectations than in the past, and as a result, customer service teams are facing unprecedented pressure. 50% of service leaders cited not having enough time in their day as their top…Technology9 min read
