HIPPOP is a next Web3 global culture platform for artists and fans. By integrating various performances and culture events with blockchain technology, HIPPOP brings users with a novel and efficient experience in entertainment industry. HIPPOP solves information gap between fans and events orgnaizers, digitalize offline goods industry, and provides active communication between fans and creators.
The key features of the HIPPOP app include:
- Global Cultural Events Aggregator: HIPPOP provides users with diverse cultural events information around the world. Users can access various events information within the HIPPOP app.
- Smart Ticket Service: This feature replaces paper tickets with digital tickets for partner’s events, offering a convenient and eco-friendly ways to attend events. This also enables event organizers to directly manage their audience data, which will be helpful to understand their audience better.
- Digital Goods for Artists: HIPPOP supports artists in creating and selling digital goods by utilizing their intellectual property rights, making it easy for global fans to access and purchase their favorite artists goods and merchandise.
- Active Fan Community: HIPPOP helps creators to form close relationship with their fans by offering exclusive chat and active community participation.
HIP Token is a digital asset that plays a crucial role in vitalizing HIPPOP ecosystem. HIP token is a blockchain based token, which is exchangeable with HYPE points, the reward-based points in the HIPPOP app. Additionally, the HIP token aims to become a decentralized governance token for the transparent operation of the HYPE LAB. Lastly, users can particiapte in on-chain raffles for creator-collaboration gods and swap HYPE points for HIP tokens.
Through these innovative features, HIPPOP aspires to lead the digital transformation in culture and art industry and provide global users with new experiences.
*Note: HIPPOP is currently undergoing beta test, and the contents of this light paper are subject to change and enhancement as the testing progresses.
HIPPOP aims to resolve the information asymmetry in the cultural and arts industry, prevailing offline business, and the one-way community between fans and creators by utilizing blockchain technology to build a global Web3 cultural platform. HIPPOP aspires to provide global cultural information, smart ticket services, support for the creation and sale of digital goods by artists, and communities that enable two-way communication between creators and fans. Furthermore, by leveraging blockchain technology, HIPPOP aims to support local artists to enter global markets and reward users for community activities by creating a transparent and open community. These will ultimately result in building a global Web3 cultural and arts platform for creators, fans, and event organizers.
HIPPOP serves as an aggregator for global cultural and arts events information, enabling users to view schedules and details of various events through the HIPPOP app. Furthermore, ticket purchase is available for selected partner events and organizers. When booking tickets or purchasing products through the HIPPOP app, users will receive HYPE points as rewards, which can be utilized within the HIPPOP ecosystem.
Global Cultural Events Aggregator
For producers and organizers responsible for providing performance information, this two-sided platform opens a new channel for promoting their own events, opening new opportunities to advertise their events in the global market.
Smart Ticket Service
For event organizers, ticket management becomes much more convenient. Previously, the organizers or management company could not collect visitors and attendees data by themselves, but had to request through online ticket booking platforms. However, with the HIPPOP app, the organizers can now manage data on visitors and attendees.
Digital Goods for Artists
The traditional fan goods were limited to offline merchandise, making it difficult for global fans to purchase these items. For example, there are high demand for artists goods among global fans that there are secondary market for international fans who want to purchase. Therefore, by creating and selling digital goods within the HIPPOP app, it will be possible for global fans to purchase fandom goods.
This also provides artists with an additional source of income, supporting the diversity and sustainability of their artistic activities. By selling both offline merchandise and digital goods based on artist IP in HIPPOP, this will also facilitate HIPPOP’s global presence over time.
Active Fan Community
HIPPOP establishes exclusive chat for creators and fans, enabling direct, two-way communications. Fans can build close ties with artists through these creator exclusive chat, and the creators can give their fans a feeling of exclusivity.
Additionally, by offering exclusive chat features, the creators can make additional revenue. This will attract a range of creators, from micro-influencers to mega influencers, to the HIPPOP app.
As sufficient data is accumulated on each creators, this can lead to new opportunity by utilizing GPTs(Generative Pre-trained Transformers) for the creators. HIPPOP would be able to train AI model to build the creator GPT, enabling fans to talk with the creators at anytime.
Furthermore, within the HIPPOP app, fans can earn HYPE Point rewards through active community involvement. These points can be used towards voting on artist activities on the HYPE BOY website. For instance, fans could vote for emerging artists to perform at a specific festival or choose songs for an artist’s performance. Such transparent and open communities will encourage active participation between fans and artist and will contribute increase usage of HIPPOP app.
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