Ildikó Milanovichini milanovichIs programmatic the future of ad buying?You might heard that programmatic advertising is gaining ground all over the world. What does the future of ad buying hold? Will we buy all…Feb 11, 2018Feb 11, 2018
Ildikó Milanovichini milanovichHow retargeting works?Retargeting enables you to target specific users, who has shown interest in your product already. Generally speaking, only 2% of potential…Feb 21, 2017Feb 21, 2017
Ildikó Milanovichini milanovichHow to measure the performance of your online campaigns?In the beginning it’s hard for everybody to understand all the different KPIs for your campaigns. It is important to know which ones to…Jan 28, 2017Jan 28, 2017
Ildikó Milanovichini milanovichWomen in Mobile: App RetentionLast week on the 23rd of February I attended the annual event of Women in Mobile. In this year in focus was on app retention. More then 400…Mar 5, 2016Mar 5, 2016
Ildikó Milanovichini milanovichHow to grow your app?In the end of January I have attended an event ‘¿Cómo hacer crecer tu app? — How to make your app grow?’ organized by Women in Mobile. They…Feb 7, 2016Feb 7, 2016
Ildikó Milanovichini milanovichHow to use hashtags?One of my friends asked me recently about hashtags, precisely about how to use them. Nowadays everybody puts hashtags in social media posts…Jan 12, 2016Jan 12, 2016
Ildikó Milanovichini milanovichHow can you increase user retention?Let´s just face it: an average app has pretty bad retention metrics. How can you make your user retention curve better? What are the key…Jan 2, 2016Jan 2, 2016
Ildikó Milanovichini milanovichPromote your app inside your app!Last week I was at the ORGANIC: The App Party. It was a meeting point for professionals in app marketing. The speeches from Atrapalo and…Oct 8, 2015Oct 8, 2015
Ildikó Milanovichini milanovichHow to promote video games via social media?Recently I got hooked on a video game, Despicable Me: Minion Rush from Gameloft. Believe me when I say it is a very addictive game to have…Apr 22, 2015Apr 22, 2015
Ildikó Milanovichini milanovichCoding with Rails Girls BarcelonaIn the last weekend of March I participated in the Rails Girls Barcelona workshop. During this free event we got a basic introduction to…Apr 9, 2015Apr 9, 2015
