@IdeascapeInc is a creative services and business communications consulting firm, with a specialty in ghostwriting business books. Visit ideascapeinc.com
Adaptability. I asked some entrepreneurship program students (participants in the Lewis & Clark College winterim) how important they thought adaptability will be in their careers. All of them said that adaptability will be critical due to the speed of change in every industry and how their work…
Successful startup exits are for entrepreneurs in their 20s and 30s. Well, except that isn’t true if you look…
While reading Clayton Christensen’s, Competing Against Luck, I started thinking about the…
Does your marketing pitch sound like a listacle? Bullet points for your product’s top 10 features and benefits.
I’ll bet you’ve heard such presentations countless times. Can you remember much about any of them? Chances are you remember more about the…
I’ve spoken those words to many clients over the years as part of my consulting work. Why? Most commonly, it was because they were so “close to the subject” — so deeply invested and highly focused due to their expertise — that they weren’t…
It’s so easy to move forward with actions or plans that we’re so comfortable with — convinced are the “right” ones — that we stop asking courageous questions.
These are the types of questions that challenge our thinking and, sometimes, even our accumulated…